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Journey Builder 101 (JB-101), Aug 11 2017, New York

August 11 @ 9:00 am - 5:00 pm EDT


It’s more important than ever to develop real relationships with customers. Marketers can build relationships in the Marketing Cloud by mapping a customer’s journey, listening for customer activity, and then automatically responding with customized communications based on customer preferences or actions.This course will demonstrate how you can utilize Journey Builder to create and optimize a customer journey driven to measure specific interactions against a goal that is meaningful to your organization.

Topics include:

  • Journey Builder Overview
  • Crafting a customer journey
  • Understanding Data Setup
  • Building a Trigger
  • Building an Interaction with Channel Activities
  • Optimize the Journey through Versioning

Job Role

Marketing Manager; Marketing Specialist, Beginning Administrator


1 days


14 available
JB-101, New York, Aug 11 2017-Aug 11 2017$600.00JB-101: Journey Builder 101- August 11 (New York City)


August 11
9:00 am - 5:00 pm
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Salesforce New York
685 3rd Ave Koholo 07-415 7th Floor Koholo 07-415 7th Floor
New York, New York 10017 United States

Note: Price is per attendee. All prices are listed in U.S. Dollars (USD).