Tag: journey builder

July 21, 2017 mmodmarketing

It’s more important than ever to develop real relationships with customers. Marketers can build relationships in the Marketing Cloud by mapping a customer’s journey, listening for customer activity, and then automatically responding with customized communications based on customer preferences or actions.This course will demonstrate how you can utilize Journey Builder to create and optimize a…

July 17, 2017 mmodmarketing

Essentials for Marketing Cloud Email Marketers gets you up and running on the Salesforce Marketing Cloud Email Application. In this interactive course, email marketers will gain hands-on experience on creating emails, sending and tracking your results, managing your subscriber data, segmenting your data to deliver targeted, relevant messages and discover automation tools that allow you…

July 12, 2017 mmodmarketing

You need to go everywhere your customers go—and this session will give you practical, hands-on insights into growing and optimizing campaigns using MobileConnect. From best practices to step-by-step instruction, we’ll ensure you walk away with solutions and tactics you can implement immediately to start interacting with your on-the-go customers. Topics include: Overview of MobileConnect Leveraging…

June 26, 2017 mmodmarketing

The Marketing Cloud Connect Essentials course is designed to give you in-depth knowledge of the functionality available when you connect your Salesforce org to your Marketing Cloud account. In this interactive course, you will gain hands-on experience connecting the Clouds, personalizing your emails by leveraging your Salesforce CRM data from the Sales / Service Clouds,…